Archives

2012
“More WP, blogging and networking”
Oct
10
Four things marketers can learn from Angry Birds!

Sep
04
I don’t just shop. I FlipKart it! Have you seen this campaign yet?

1 comments
Jul
29
Cadbury’s new ad falls short to the brand

15
Airtel gives a chance to train with Man Utd

Jun
23
Blame Fastrack & Move on!

10
‘Read today’s news today’ is First Post’s positioning

May
30
Chingles and the ‘Familee’ story

3 comments
21
Amitabh Bachchan brings out the colours of Gujarat

13
Amul promotes Olympics, milk-style!

Apr
23
VIP Skybags’ ad is the exact opposite of ‘arrive in style’

1 comments
08
Here’s to the BlackBerry Boys…

2 comments
Mar
26
Star Plus shows what life without the wife is!

07
Pepsi changes the game (from madness to coolness)

10 comments
Feb
24
How can banks become better marketers?

2 comments
12
The Hindu woke up (finally!)

12 comments
03
The Bajaj RE60 is what the Tata Nano isn’t

6 comments
Jan
28
Airtel’s says hold close to friends – you need them all!

17
4 business ideas you can indulge in online

11
Top 5 mistakes businesses should avoid online

1 comments
04
How can you turbo-boost any business on the web?

2011
“My tryst with blogging, marketing and myself”
Dec
30
Coca Cola believes in a happier tomorrow – Branding at its best!

23
Mumbai Mirror is shouting – ‘I am Mumbai’ – Are you listening?

13
The good ol’ Rusk – piping hot from Britannia’s oven!

01
The Mia jewellery collection – Is it Tanishq’s wonder-kid?

2 comments
Nov
23
Tata Nano – The story behind, the story forward and the in-between!

19
Volkswagen – Polo & Vento: Brand activation

14
Tata Capital Home Loans – Khul ke Jiyo, Aapke apne Ghar mein: Brand activation

09
‘Wake-up’ to the Times of India: Brand activation

03
Social Media Marketing (SMM) – The biggies are coming in: Marketing trends

4 comments
Oct
31
Union Bank of India – Your dreams are not yours alone: Brand activation

1 comments
26
Micromax Mobiles – Nothing like Anything: Brand activation

21
Internet Shopping – The advent of new-age retailers: Marketing trends

15
BlackBerry – Welcome to the BlackBerry family: Brand activation

09
American Tourister – Survive the world: Brand analysis #41

04
TVS Star City – Dumdaar Hardum (Mighty, Always): Brand analysis #40

Sep
30
Vodafone – Drive into the big league: Brand analysis #39

29
Mountain Dew – Darr Ke Aage Jeet Hai (Beyond fear lies victory) – Brand analysis #38

25
Dulux Paints – Apne Rang Chalkne Do (Bring out your colours): Brand analysis #37

23
Nokia – Asli (Real) Champions: Brand analysis #36

21
Emami’s Fair and Handsome fairness cream: Brand analysis #35

17
Max Bupa Health Insurance – Your Health First: Brand analysis #34

15
Flipkart.com – No Kidding. No worries: Brand analysis #33

09
Kotak Mahindra – Money ka Matlab – Brand analysis #32

1 comments
04
Tata Docomo – No getting away: Brand analysis #31

Aug
31
Nissan Micra – Drive simpler, live better: Brand analysis #30

1 comments
28
The P.A.L.S. initiative by Suzlon – Powering a greener tomorrow: Brand analysis #29

24
Asian paints – Happy Painting: Brand analysis #28

21
Titan Watches – Be more: Brand analysis #27

18
Pizza Hut – Pizzas and much more: Brand analysis #26

15
Epson – See beyond the usual: Brand analysis #25

1 comments
12
MTS M bonus – A step ahead: Brand analysis #24

06
Unilever’s Bru Exotica Coffee: Brand analysis #23

03
Tata Sky DTH – Mobile App: Brand analysis #22

2 comments
01
Mahindra’s ‘Mom & Me’ Retail Store Chain: Brand analysis #21

Jul
31
KFC Krushers Kafeccino – So Good: Brand Analysis #20

27
Idea 3G – An idea can change your life: Brand analysis #19

26
Maruti Suzuki A-Star – Stop at nothing: Brand analysis #18

24
McVitie’s biscuits – Habit you’d love to keep: Brand analysis #17

22
Parx Deodorants – Live easy: Brand analysis #16

21
Royal stag: It’s your life. Make it large: Brand analysis #15

1 comments
20
Vodafone – Happy to borrow: Brand analysis #14

18
Greenlam Laminates – Dil Toh Karega Hi: Brand analysis #13

1 comments
15
Why is Google afraid of Facebook: Brand analysis #12

14
Top Ramen – Be the Champion: Brand Analysis #11

1 comments
13
Toyota – 100 Cars for Good: Brand Analysis #10

11
Domino’s Pizza – Khushiyon ki home delivery: Brand analysis #9

08
Kara skincare wipes: Brand analysis #8

04
Tata Docomo – Keep it Simple: Brand analysis #7

01
Intex Mobile – Muh Pe Bol: Nail on the Head

Jun
24
Yamaha FZ – Lord of the streets: Does it ride along?

20
Maruti Suzuki Estilo – Come alive: Does it?

1 comments
16
TATA Photon – Leave office early – Can one really?

4 comments
13
Castrol CRB Turbo – Simple yet effective?

11
Deccan Herald – New face or Old wine

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